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Monthly Archives: January 2013

Present Yourself Well

PREPARATION, preparation, preparation. A title for a new TV programme perhaps? Well, possibly, although more pertinently, this is what you need to concentrate on before making a presentation. Anybody who has stood in front of a gathering having to make a speech will appreciate how daunting it can be. The key is to be yourself.…Continue Reading

Thought For The Week

BREAK free from seeking the approval of others. You will never become a well-respected person and brand without detractors, and these people may be very vocal in their opposition to you. You need that; you need these people talking about you, having a go at what you have done, often complete strangers to you, to…Continue Reading

Now huddle up, this is very important

Time to listen and DO – 180 seconds One of the main reasons you don’t do things is you are scared of what other people will think and say about you. Get this; other people don’t spend that much time talking about you. Sorry if that disappoints you. They are too busy worrying what other…Continue Reading

Connect For – You

RECONNECT with someone, simply for a catch-up, or with a loved one you may have lost touch with. You may regret not doing so in the future, no matter how easy the excuses are for putting it off. Be true to yourself and make the first move. Decide, right now, in the back of your…Continue Reading

EU Owe It To Yourself To Export!

THOSE of a certain age will remember the exploits of Virgil, Scott and Brains in Thunderbirds. Well, business analysts believe that a boost in confidence in the economy and how it will recover could be down to a case of international rescue! Even though there is a hefty percentage of company owners wanting to leave…Continue Reading

“When do you finally accept defeat?”

Time to give up – now, next, or never (your choice) These people chose, never: 7  J.K Rowling wrote Harry Potter after being sacked as a secretary for ‘day­dreaming’.   She then got rejected by not one, not two, but 12 publishers before Harry Potter and The Philosopher’s Stone was finally accepted by Bloomsbury –…Continue Reading

The Killer Deal

MAKE your big idea a killer proposition. Write it out, in language a 10-year-old would understand. Explain the pain (problems overcome) and pleasure (benefits) which will come from your big idea. Combine the two, ie, it needs to appeal to a problem being solved and an opportunity being achieved. Then, the killer part, add the…Continue Reading

Know Your Customers

CUSTOMERS hate to be sold to. They love to buy. these are the five things you need to know about them. 1. Make it easy to buy. 2. Put a person on the phone. 3. Know them better than they know themselves – be prepared, look at their website. 4. Be emotional. 5. Be honest.Continue Reading

Thought For The Week

BREAK free from seeking the approval of others. You will never become a well-respected person and brand without detractors, and these people may be very vocal in their opposition to you. You need that; you need these people talking about you, having a go at what you have done, often complete strangers to you, to…Continue Reading