founder of naked leader
RIGHT now, wherever you are, look around you in life. This moment you are now in, will never be repeated again in your life. Take it all in – the people, the weather, the nature all around you. Next time you listen to your favourite piece of music, really listen. Don’t let your mind think…… Continue Reading
MAKE sure you have a business plan. Anybody wanting to survive in business has to have one – a vision. It is an essential tool for thriving and moving forward as a company. When you go on a car journey, if you’re sensible, you will have mapped out your route. You know where you are,…… Continue Reading
MAKE sure you pay attention to relationship marketing. Rather than spend time and money on acquiring new customers, make sure you focus on retaining existing ones. Remember, it costs less to retain a customer than it does to attract a new one. This week, don’t allow a customer walk away as it might prove expensive…… Continue Reading
MAKE sure you have a clear, concise, compelling strategy for your company. Ensure everyone in your organisation knows it. Also, how what they personally do relates to the strategy. Anything that you do that does not help you get closer to your vision, stop doing it. You will stop over a third of your work…… Continue Reading
THERE are exceptions of course but generally, sportsmen and women often lead by example. In business, if you’re a team leader, do the same, and ‘walk the talk.’ You need to show, and put into practice on a daily basis, the standards you are demanding of others. It seems an obvious thing to say. And…… Continue Reading
WHEN tackling a task, set yourself a deadline. You may have several tasks. Write a list of what you need to do and set a date for completion. Deadlines ensure you concentrate the mind. Either yours, or the minds of others. … Continue Reading
ASK yourself these questions. * What’s your biggest dream? * What do you want to achieve long term? * What does success look like to you? * What’s important to you? Then, consider where you are now, before appreciating what you have to do to get to where you want to be. Then do it!…… Continue Reading
KEEP an open mind. This helps us tackle painful or difficult issues in our lives. Don’t push them away or hide them under the surface. Try to detach yourself from them and then let them bubble up to the surface. See them clearly for what they are and burst the bubbles. How many can you…… Continue Reading
MAKE your big idea a killer proposition. Write it out, in language a 10-year-old would understand. Explain the pain (problems overcome) and pleasure (benefits) which will come from your big idea. Combine the two, ie, it needs to appeal to a problem being solved and an opportunity being achieved. Then, the killer part, add the…… Continue Reading
THOSE businesses which drive forward with a positive, compelling and visionary agenda will thrive in the future. And their spirit will soar. Are you brave enough to try cultural transformation? It requires openness, honesty and trust, and can only be developed by throwing out the traditional culture of blame, and investing time in building a…… Continue Reading