founder of naked leader
HAVE a business plan. Anybody wanting to survive in business has to have a vision, a plan. It is an essential tool for thriving and moving forward as a company. Make sure you have one. When you go on a car journey, if you’re sensible, you will have mapped out your route. You know where…… Continue Reading
MAKE sure you know your unique selling point, be it yourself as an individual, or your company. Really understand it and make sure you tell the world about it in any proposition. People need to know the benefits so make sure you explain, clearly and consisely, just what it is that makes you, or your…… Continue Reading
ANYBODY who watched the excellent film A Few Good Men will know all about a Code Red. Jack Nicholson’s character, Colonel Nathan Jessup, famously ordered one. Well don’t talk to Martin Peak about colour codes. A respected businessman and leader of men – a few good ones at that – he has been tormented by…… Continue Reading
DO your customers let you know what they want? Do they give you feedback? If not, go and ask them. Make it easy for them to approach you with their requests/feedback. Ask them how do they rate your customer service and what their expectations are of you? Ensure your complaints procedure is monitored so you…… Continue Reading
WORK on ownership, accountability and strengths. Hold a meeting and, as a team, agree that no one will ever say anything behind each other’s backs which they would not say to their faces. This is a given, and must be accepted on an emotional level. If everyone simply nods, they will not do it. If…… Continue Reading
EVERY customer/supplier dispute, the loss of a customer, a fallout with a client, a decision by a potential customer not to come to you, or return to you – they all come down to one thing. It’s an actual or perceived (same thing) broken promise. Make sure you deliver and follow through on your deals,…… Continue Reading
IS it possible to think something, then make it happen? Can the power of positive thinking – that ‘can do’ attitude – really have a dramatic impact on your business? Speak to Michael Owen, of a company named onebestway, and he will tell you the answer is a resounding ‘yes’. Michael met Naked Leader founder…… Continue Reading
MAKE sure you have a clear, concise, compelling strategy for your company. Ensure everyone in your organisation knows it. Also, how what they personally do relates to the strategy. Anything that you do that does not help you get closer to your vision, stop doing it. You will stop over a third of your work…… Continue Reading
REINVENT your organisation. Replace change programmes with choice programmes. This week, ask three people in your company to come up with up to three specific ideas each that would transform the company. Ensure a culture where imaginations and innovations thrive. Make a difference. Do it now.… Continue Reading
YOUR people are not your number one asset. They are your only asset. So, place leadership at the heart of everything you do. And do it now. Your HR Director becomes Leadership Director and make sure you have one main leadership provider – yourselves – removing all your external dependence in this vital area. (Extract…… Continue Reading