founder of naked leader
Give And You Will Receive
MAKE sure you overachieve. How? By over delivering. If you give more, the likelihood is you will achieve more. Help others get what they want too. They will do the same for you.… Continue Reading
Tag Archives: business
Think ‘Customer’
CUSTOMERS hate to be sold to. They love to buy. 1. Make it easy to buy. 2. Put a person on the phone. 3. Know them better than they know themselves – be prepared, look at their website. 4. Be emotional. 5. Be honest. … Continue Reading
Thought For The Week
WHEN managing change, pay attention to the four key principles. Leadership, communication, strategy and culture. You must have a clear understanding of these to avoid an uphill struggle. Remember, change is inevitable. You need the ability to adapt so you can survive and prosper. An organisation needs to improve and adapt to the changing world.…… Continue Reading
Give Yourself The Edge
YOU can walk on it, step close to it and live on it. The question is, do you have it? That vital ingredient of success – the edge. Ask yourself this. Why do some people thrive under pressure? How do some people remain in control, no matter what? What makes the difference between winning and…… Continue Reading
Present Yourself Well
PREPARATION, preparation, preparation. A title for a new TV programme perhaps? Well, possibly, although more pertinently, this is what you need to concentrate on before making a presentation. Anybody who has stood in front of a gathering having to make a speech will appreciate how daunting it can be. The key is to be yourself.…… Continue Reading
EU Owe It To Yourself To Export!
THOSE of a certain age will remember the exploits of Virgil, Scott and Brains in Thunderbirds. Well, business analysts believe that a boost in confidence in the economy and how it will recover could be down to a case of international rescue! Even though there is a hefty percentage of company owners wanting to leave…… Continue Reading
Thought For The Week
HAVE an open mind – be open to new ideas and love your thoughts that, when you were younger, may have been called ‘childish’ or ‘unrealistic’. Like we adults can talk! (Extract from The Naked Millionaire)… Continue Reading
The Killer Deal
MAKE your big idea a killer proposition. Write it out, in language a 10-year-old would understand. Explain the pain (problems overcome) and pleasure (benefits) which will come from your big idea. Combine the two, ie, it needs to appeal to a problem being solved and an opportunity being achieved. Then, the killer part, add the…… Continue Reading
Know Your Customers
CUSTOMERS hate to be sold to. They love to buy. these are the five things you need to know about them. 1. Make it easy to buy. 2. Put a person on the phone. 3. Know them better than they know themselves – be prepared, look at their website. 4. Be emotional. 5. Be honest.… Continue Reading
Thought For The Week
BREAK free from seeking the approval of others. You will never become a well-respected person and brand without detractors, and these people may be very vocal in their opposition to you. You need that; you need these people talking about you, having a go at what you have done, often complete strangers to you, to…… Continue Reading